The educational program “Journalism (TV and Multimedia)” is designed to train highly qualified professionals in the fields of media, journalism, and communication. The program provides students with in-depth fundamental education in key areas of journalism and current issues in mass media.

During their studies, students master research methods, as well as skills in data collection, analysis, and visualization. Additionally, they develop practical competencies in creating all types of print and online publications with multimedia elements, as well as television and radio programs. The program also covers media tools aimed at the effective promotion of journalistic content.

Graduates of the program will be able to work in the media industry, print and electronic media, marketing, news agencies, as well as in public and governmental organizations as highly sought-after and qualified specialists.

• To use informational and communicational technologies, such as internet resources, cloud, mobile and digital services for searching, storing and analysing data and information.
• To understand fundamentals of the rights of a journalist, ethical concepts, fundamentals, history and theories of mass communication and critical analysis when making decisions in professional activities.
• To recall video and audio and photo journalism skills and techniques to create journalistic content.
• To discuss theories, issues and trends of journalism and mass communication using systematic research methodology.
• To know all stages (pre-production, production and post-production) and prepare journalistic content for print and online media in written and multimedia formats and be able to adapt it for platforms of distribution, including social media.
• To create data and investigative journalism pieces by gathering and analysing data in multimedia and/or convergent journalism form with data visualisation and infographics.
• To implement visual communication skills using graphic design and editorial design softwares.
• To production skills for TV and show production, script writing, stagecraft and presentation skills, and develop cinematography skills.
• To develop basic marketing, media management skills and the ability to promote created content through various distribution channels.
• To apply skills of writing and editing journalistic texts of various fields, such as economic, political, etc. and have knowledge of critical assessment in those fields.

Graduates of the “Journalism (TV and Multimedia)” program have extensive opportunities to build a successful career in the media industry. They are in high demand across various fields of journalism, including television and radio broadcasting, television directing and production, online broadcasting, work in print media – both in editorial offices and in the field – photojournalism, video production, and cinematography.

In addition, graduates can work as journalists, marketers, and content creators in independent online publications, as well as hosts on television channels and radio stations. They are also sought after in areas such as analytical journalism, news and article editing, graphic and print design, SMM, public relations (PR), and the production of video and audio content. This broad range of professional opportunities makes graduates of the program highly valuable specialists in the modern media landscape.

According to the 2023 ranking by Atameken, 91% of SDU School of Journalism graduates are employed. The program aims to develop students’ creative and analytical skills while preparing highly qualified professionals who meet the demands of the modern media industry.

According to the results of the Atameken rating for 2025, the specialty Journalism (TV and Multimedia) took 7th place among 20 educational programs.

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At our university, the Journalism program follows a four-year curriculum. However, due to the Bologna system and the credit-based learning format, students also have the opportunity to complete their studies in just three years.

For students looking to gain professional experience, the “Beta Career” and “Beta Academy” programs are available. As part of the “Beta Career” program, fourth-year students undergo an internship during their first semester at media organizations, allowing them to immerse themselves in a professional environment. Moreover, there is a possibility for students to secure permanent positions at the companies where they intern. This program frees students from coursework for one semester, enabling them to focus entirely on their chosen field of journalism. As a result, students can kick-start their careers even before graduation.

The “Beta Academy” program allows selected students to gain hands-on experience as teaching assistants for one semester. This provides an opportunity for those interested in academia to develop professionally and potentially continue working at the university as young specialists.

Members of the advisory board of the “Journalism (TV and Multimedia)” educational program for the 2024-2025 academic year